By Stefan Kwiecinski


Brad Cummings is the Founder & CEO of EquiLottery Games, the leading developer of lottery games based on the results of live, real-world sporting events. Their first game, "Win, Place, Show" has been making waves across Kentucky with its daily horse race based gameplay. With Venture First's support, EquiLottery is now expanding across America and securing licensing contracts with some of the biggest league names in sporting.


 

What’s the hardest question to answer when scaling a company?

Who should I hire and when should I hire them?

 

What's the one skill every company builder should attempt to learn?

The self-awareness to understand your strengths and weaknesses.

 

How do you craft winning relationships with high-value customers?  

Show up every day and take interest in others before yourself.

 

How do you find certainty in an uncertain world?

Knowing the world has always been uncertain.

 

Favorite Bourbon?

Vodka.

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